Questionnaire for Prospective Search Engine Marketing & Optimization Cases
The following is an outline of the main questions and issues you will be asked about when you approach us with your SEM/SEO requirements. By giving us as much detail as possible about your business, website and aims we can provide you with useful information and advice. These details will also enable us to give you an accurate quote for the services you are interested in.
Background Information about your Business
To properly help you it is very useful to know a little about your company and also your experience of your chosen market. We are interested in knowing what your product and/or service is and also what kind of customer or client you are targeting. This help us understand and advise you on how best we can work with you to achieve that through your website in the search engines.
Your Website Details
Naturally we are interested to know your website URL. If you have multiple websites we would like to know about all of them even if you only wish to hire us to work on one. This helps us in our research and also analysis of your site/s. Often, people come to us with multiple websites and although we only promote one, we may also use the others in some way to help in cross-promotion.
The Age of Your Website
How long your website has been online can be a very influencial factor is search engine marketing. Often older sites are at an advantage over brand new sites. Search engines rank sites according to a number of varied factors and an older site us more likely to be established well in the search engines with incoming links that have been live for sometime. Clients have come to us in the past wanting to launch a new website on a brand new domain name but in some cases, they have an existing domain name in use that is potentially a better option for high positioning. Knowing the age of your site enables us to better advise you on realistic goals for SEO.
Your Chosen Keyword Phrases
Most likely you will already have a good idea of the keyword phrases that are important to your site when ranking in the search engines. We like to see a prioritized list of your 20 most important keyword phrases (most important listed first). We will then carry out our research based on your list, your website, your competition in the search engines and so on to compile a recommended final keyword phrase list that is as long as you require (and as your budget allows).
And the Rest..
We will also ask you other related questions but the above gives you a good idea so that you can have the necessery information prepared and at hand for when we talk to you on the phone.
Contact Us Today for Your Consultation!
Don't hesitate to contact us either by phone or by email. One of our team will be happy to call you back and go through your questionnaire and offer some preliminary advice with no obligation and no charge. We look forward to working with you.
We look forward to helping you with your website in the future!
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